David Adedeji Adeleke .a.k.a. Davido, is an American-born Nigerian recording artist, performer and record producer. His 2011 single, “Dami Duro”, was well-received throughout Nigeria. Along with his elder brother Adewale Adeleke, Davido is the co-owner of HKN Music (a record label home to Sina Rambo, B. Red and DeeKay). He has produced for numerous artists, including Naeto C, Skales, Tiwa Savage and Sauce Kid.
He released his debut album Omo Baba Olowo in 2012, which includes the singles “Back When” featuring Naeto C, “Dami Duro”, “All of You”, “Overseas” featuring Sina Rambo, “Ekuro”, “Gbon Gbon” and “Feel Alright” featuring Ice Prince. Davido has released the singles “Gobe”, “One of a Kind”, “Skelewu”, “Aye”, “Tchelete (Goodlife)”, “Naughty” and “Owo Ni Koko” off his upcoming album which was slated to be released in the fourth quarter of 2014. In a 2014 interview with the Nigerian Tribune, Davido said that his second studio album will not be released in 2014.
Davido was born on November 21, 1992 to Mr. and Mrs. Adeleke in Atlanta, Georgia, before he relocated to Lagos at a young age. His father, Chief Deji Adeleke, is a Nigerian business magnate while his mother, the late Dr. Vero Adeleke, was a university lecturer. He attended The British International School in Lagos. Davido studied Business Administration at Oakwood University prior to relocating to Nigeria. He is currently studying at Babcock University in Ogun State.
Work on Davido’s debut studio album, Omo Baba Olowo, began in 2011. On May 7, 2011, he produced and released his first musical recording “Back When”. The song served as the album’s lead single and received frequent airplay. The music video for the single, uploaded onto YouTube on May 9, 2011, was shot and directed in Nigeria by Clarence Peters. Davido told Factory 78 TV that he recorded “Back When” in London.
Davido co-produced “Dami Duro” with Shizzi and released it on October 30, 2011. The music video for “Dami Duro” was released on January 8, 2012. It was shot and directed in Lagos by Clarence Peters, and was released during the Occupy Nigeria protests. In an interview posted on Notjustok, he spoke on the release and composition of “Dami Duro”. He said he recorded “Dami Duro” in August 2011. Three months later, the song got leaked after he sent it out to some friends.
In early 2013, David began recording his second studio album. On February 25, 2013, he released “Gobe” as the upcoming album’s lead single. The song was produced by Shizzi. Charles Mgbolu of Vanguard commented on the release of the single, saying:
It’s a beautiful song with a tremendous video running along. In ‘Gobe’, Davido is beaten up by thugs after winning the girl. It’s a song that exudes fun from start to finish.
The music video for the single was shot in South Africa by Godfather Productions. The song was ranked second on Premium Times list of the Top 10 songs of 2013.
On April 30, 2014, HKN Music released the upcoming album’s fifth single “Tchelete (Goodlife)” featuring South African duo Mafikizolo. The song, which translates to “Money”, was produced by Oskido and Shizzi. Upon its release, the song was distributed by MTN’s Play and Callertunez platforms. The collaboration between Davido and Mafikizolo came about as a result of them networking at MTN Nigeria’s Elite Night event in December 2013. The music video for the song was shot and directed in South Africa. It was uploaded onto YouTube on May 1, 2014. Oskido and Uhuru made appearances in the video.
In June 2014, Davido collaborated with Mi Casa, Lola Rae, Sarkodie, Diamond Platnumz and Tiwa Savage on a song for DSTV‘s Africa Rising campaign, which was designed to inspire Africans to partake in community-based social investment projects. The music video for the song, released on June 24, 2014, was shot and directed by South African production house Callback Dream. The aforementioned artists performed the song at the Africa Rising launch ceremony in Mauritius. In July 2014, he told The New Age newspaper that he plans on collaborating with American rappers Rick Ross and Meek Mill.
On April 6, 2012, Nigerian Entertainment Today reported that young Mr David Adeleke signed a 30 million naira endorsement deal
with MTN. The deal unveiled him as the face of MTN Pulse, a marketing campaign for Nigerian youths. On October 24, 2013, Pulse reported that Guinness Nigeria signed him to an endorsement deal. As part of the deal, he performed at the Guinness ‘World of More’ Concert alongside P-Square, D’banj, Wizkid, Ice Prince, Burna Boy, Olamide, Phyno, Chidinma, Waje and Tiwa Savage, among others.
Our young millionaire has bagged himself a total of 25 astonishing awards in a period of three years from Kora awards, BET awards, Dynamix All Youth awards, African Muzik Magazine awards , MTV Africa Music awards, Channel O Music Video awards, The Headies etc. Crazy, right? But it is true and it is awesome. The ‘Aye’ crooner is talented and is still on the verge of accomplishing more.
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