Music is expensive but… Part 2
MY MUSIC MONDAY is here again people! Hope your weekend was as crazy and fun-filled as mine was. Lord Chestnut has missed you guys, I know because he told me when we chatted on BBM this morning and he wishes you all a favorable week ahead, me too oh! Here is what he has for us today:
Happy You! Happy Me!! Happy We!!! and ermm… with this my esteemed reader and probably loyal reader (depends on how often you read my piece), I welcome you to my birth month with all smiles
Back to the issue; last week I talked about how you could promote your music through social media and get an inch to your dreams like #GOODMUSIC artistes (Getting Our Dreams Out). So today’s piece would be on Promotion. Basically I would say promoting your music means getting your music out there to a wide audience or a particular audience depending on your genre. It involves all medium of communication or media ranging from radio to television and in this jet age the internet. After making some good record, you could decide not to push it and just put it on a couple of sites and depending on the positive feedback would you now decide to either push it or leave it hanging.
MY MUSIC MONDAY
I have listened to countless of interviews and also on personal contact realized that there is actually no timing to promote a record BUT most times it is advisable to when the buzz is still at its peak because the record would bounce on the buzz and push itself. While on the other hand, you could decide to shoot a quality video to push the record which would make the audience think that you just released a new record till they attempt to download would they find out it’s been online for couple of weeks.
MY MUSIC MONDAY
Also another viable means which has proved highly effective is giving out some cash price to a worthy fan or fans through #Instagram or other social networks. The good thing about this is that you kill 2 birds with a stone, first being that you increase your fan base and secondly you also push the record.
MY MUSIC MONDAY
Then another is #radiopromo. This is expensive because it involves doing promo shoots most times, then ending it up with promo cds. Promo cds are cds you gon’ distribute to radio djs, OAPs and any other person or persons you feel relevant. One can do this in two ways, drop your cd for a radio dj or an OAP and make sure it gets to the person OR do a Premiere BUT this doesn’t come free.
MY MUSIC MONDAY
Can remember some time ago when some agent hooked the latter for my artistes and we couldn’t make it that day and they called asking for my headL. Think most times it could run to a couple of thousands because these radio stations also got bills to pay.
MY MUSIC MONDAY
So fresh Acts be grateful for all these and make the best use of it. FF me on
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Yeah! If I were to venture into music I pretty sure believe that I’m going to make it, just as long as I always keep a date with Mr Henry Chestnut, my ni**a… Don’t forget folks, his birthday is on the 21st of this amazing Month of LOVE so let’s surprise him by buzzing his social media handles all day long. have fun y’all!!!
MY MUSIC MONDAY
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